Advertise with us

Releasebot is a personalized daily release notes newsletter read by technology buyers who care about what's new and changing in their software stack.

Our subscriber base spans C-level executives, software engineers, product managers, in-house IT pros, technology consultants, AI enthusiasts, and more.

Every morning, we send an email to these subscribed users recapping the new releases in their personalized feed. The individualized nature of this content leads to very strong open & engagement rates.

Releasebot's audience is defined by intent. Every subscriber is actively tracking software updates. Advertise with us to put your product in front of people who are already in a decision-making mindset about tooling, services, and vendors.

There are two ways to work with us: a guaranteed listing that puts your company permanently on Releasebot, or a weekly digest sponsorship.

Get in touch or download our media kit for full audience and pricing details.

[email protected] Media kit

Digest sponsorship: native placement, one sponsor per send

  • 1 Byline / lead position: your message appears at the top of the digest, before release content.
  • 2 Second entry in digest: a second placement appears inline in the feed, styled as a native entry.
Example digest

Digest audience snapshot

Subscribers receive a dynamic number of digests per week based on their follows.

Sends / week

16,000

Avg 4 per subscriber

Open rate

~50%

Extremely strong & stable

Emails opened / week

~8,000

Across all sends

Subscribers

4,000

Uniques

Guaranteed listing

You get a permanent page that tracks your releases automatically.

What's included

  • A permanent vendor page on releasebot.io that tracks your releases automatically as you publish them.
  • A link to your website from every release entry on that page.
  • Included in our sitemap and internal navigation, and never marked noindex.

What you need

  • A company operating in software, technology, or the wider B2B tech ecosystem.
  • A public release notes page, changelog, blog, or RSS feed we can track.

Rate card

Guaranteed listing

See media kit

One-time

Digest sponsorship

$250

Per week

CPM on opens

$31

On opened emails

Contact us to get started

[email protected] Media kit