Advertise with us
Releasebot is a free, personalized release notes newsletter read by technical buyers who care deeply about what's new and changing in their software stack.
Our subscriber base spans C-level executives at technology companies, software consultants, AI enthusiasts, indie devs, in-house IT pros, and more.
Every day, we send an email to these subscribed users recapping the new releases in their feed. The highly personalized nature of this content leads to very strong open & engagement rates.
Releasebot's audience is defined by intent. Every subscriber is actively tracking software updates. Advertise with us to put your message in front of people who are already in a decision-making mindset about tooling, services, and vendors.
Get in touch or download our media kit for full audience and pricing details.
[email protected] Media kitAudience snapshot
Subscribers receive a dynamic number of digests per week based on their follows.
We consistently send 3-4 emails per subscriber per week on average with a 60-65% email open rate.
Subscribers
900
Active list
Sends / week
2,700–3,600
3-4 per subscriber
Open rate
60-65%
Extremely strong & stable
Emails opened / week
1,600–2,400
Across all sends
Native placement; one sponsor per digest
- 01 Byline / lead position: your message appears at the top of the digest, before release content.
- 02 Second entry in digest: a second placement appears inline in the feed, styled as a native entry.
Rate card
Every campaign is backed by a minimum impressions and CPM guarantee. If your week doesn't reach a CPM of $63 or better, we'll extend your campaign at no charge until it does.
Per week
$100
CPM on opens
$41–$63
Add-on
Hosted article / landing page
Write for us with a dedicated page about your product.
+$200