- Jan 8, 2026
- Parsed from source:Jan 8, 2026
- Detected by Releasebot:Jan 18, 2026
New in Frame.io: Interactive ZIPs, Access Requests, and a Faster Way to Get Around
Frame.io unveils big UX updates to navigation, asset review, share links, access requests and interactive ZIP reviews, boosting speed and scalability for large teams. The changes simplify finding, sharing, and reviewing work across big projects.
Big updates, less friction. Frame.io just got simpler to navigate, easier to share, and better at handling the kinds of files creative teams actually ship.
Check out what’s new in Frame.io.
Contents
- New Home & Project navigation updates
- Updated asset navigation
- Share link enhancements
- Access Requests (now built for Enterprise scale)
- Interactive ZIP support
- Put these updates to work
New Home & Project navigation updates
Easier and more intuitive navigation on the Home and Project pages.
Frame.io’s navigation is built to scale, especially when your account has a lot going on. These updates make it easier to understand where you are, where your work lives, and how to move between projects and workspaces without friction.
What’s new- Home now routes to a new All Projects page, instead of loading all Workspaces and Projects.
- Each Workspace now has a dedicated landing page, making it easier to orient and manage workspaces at scale.
- Workspace breadcrumbs help you stay grounded as you move between projects.
- Users within accounts that have access to only a single workspace receive a simpler navigation experience.
- Much faster load times for large, multi-project accounts.
- Clearer mental model of how Workspaces and Projects relate.
- Cleaner user management within Workspaces.
- Fewer “wait, where am I?” moments, and less reliance on Home as an emergency exit.
Updated asset navigation
Updated asset navigation
Check out the new media-aware keyboard shortcut in the Keyboard Shortcuts modal.
What’s new
Move through assets without breaking your flow.- Media-aware navigation that adapts to what you’re reviewing:
- Arrow keys scrub video/audio frame-by-frame.
- Bracket keys move between assets.
- Consistent Previous / Next controls across Projects, Collections, and Share links.
- Less noise in large projects.
- Faster, more predictable navigation—no matter the media type.
- A navigation model that scales with mixed-media workflows, without forcing tradeoffs.
Share link enhancements
Share link enhancements
See thumbnails for Shares and filter Shares you created.
What’s new
Shares are now easier to find, manage, and reuse—especially at scale.- Thumbnails for Shares (more visual, more scannable)
- Sorting + filtering for Shares
- ‘My Share’ filter to instantly isolate links you created
- When a project has 50+ Share links, you can get to yours in one click.
- Better discoverability means Shares get used more—instead of buried.
Access Requests (now built for Enterprise scale)
Access Requests (now built for Enterprise scale)
It’s easier than ever to request access without leaving Frame.io.
What’s new
Access Requests make it easier for teams to get the right access without Slack back-and-forth or permission guesswork—and they’re getting more powerful as the workspace model matures.- Request access directly to Projects and Share links
- Clear routing for reviewers vs. members
- Admins stay in control with explicit approvals
- Support for Workspace-level access requests, enabled by the new Workspace landing pages
- Fewer manual permission workflows
- Cleaner access patterns for large, multi-workspace accounts
- A more scalable sharing model for Enterprise teams
Interactive ZIP support
Interactive ZIP support
Review interactive work directly in Frame.io.
What’s new
ZIPs—reviewed like everything else.- Upload interactive ZIP packages and review them directly in Frame.io.
- Creative teams can review interactive work directly in Frame.io – no complicated workarounds, just upload your ZIP files.
- Feedback stays in one place, from comments to approvals, so the entire review loop stays intact.
- View and review assets at the right size, with adjustable resolutions and presets for desktop, tablet, and mobile.
Put these updates to work
Put these updates to work
Together, these updates make Frame.io easier to navigate, easier to share, and easier to review—especially as projects, teams, and file types grow.
Jump in and try them out in your next project.New to Frame.io? Get started for free and see how these updates fit into your day-to-day work.
For teams that need more control, security, or scale, our sales team can help you explore Frame.io Enterprise plans.Written by
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Karam Sethi
Karam Sethi is a product marketer at Frame.io who helps ship creative tools and occasionally overthinks headlines. - Dec 9, 2025
- Parsed from source:Dec 9, 2025
- Detected by Releasebot:Jan 18, 2026
October + November Product Releases: Closing Out the Fall of Features
Frame.io rolls out October–November releases with the Premiere panel now GA and a rebuilt media intelligence search to find assets faster. New Content Credentials, DRM and forensic watermarking boost security, plus deeper integrations and a new developerDocs ecosystem for easier builds.
Revisit the biggest reveals from MAX 2025 and explore the new releases that you haven’t seen yet.
Watch the upgraded Frame.io panel for Premiere and the new search with media intelligence
With Adobe MAX 2025 behind us, the Fall of Features is officially wrapped—but the releases haven’t slowed down.
We moved major features from beta to general availability, introduced new enterprise capabilities, and shipped integrations that pull more of your creative workflow into Frame.io.
Before we turn the page to 2026, catch up on the product releases that shipped in October and November.
- The upgraded Frame.io panel for Premiere is now generally available
- Find the right asset faster with less reliance on tagging
- See where your media comes from—and how it was made
- Enterprise security, scaling, and workflow updates
- Lock down high-stakes content without slowing your team
- Reframe, dub, and clean up content inside Frame.io
- Keep marketing & creative teams in sync
- Extend Frame.io’s abilities and possibilities
- Connect Frame.io to the rest of your stack without leaving the app
- Build deeper integrations with less friction
- Partnerships that connect Frame.io to more of your world
- Sharing enhancements that keep reviews moving
- Build polished Shares faster with a cleaner layout
- Single-click viewing for smoother reviews
- See Share engagement at a glance
- App, performance, and improvements
- Lots of small changes that make every day smoother
The upgraded Frame.io panel for Premiere is now generally available
Stay in your timeline, not your tabs
The most advanced Frame.io panel for Premiere has left beta and is now fully available for Premiere Pro 25.6.
Rebuilt from the ground up, it’s designed to keep editors in their timelines and in the zone. You can browse and manage projects, files, and folders in your Frame.io library, import media into your project bins (including full folder structures), share sequences for feedback, and review comments that sync back as markers on your Premiere timeline.
Plus, we’re already dropping quality-of-life improvements: the new default Sequences view makes it faster to export cuts, and batch imports now let you choose originals, high-res proxies, or low-res proxies so you can match media to your workflow.
Read the MAX recap for the upgraded Premiere panel →
Find the right asset faster with less reliance on tagging
The new search with media intelligence is ready for you to experience
Search in Frame.io has been completely rebuilt with media intelligence. It’s designed to help you find both your media and the information around that media—like metadata, keywords, and filenames—without wrestling with your folder structure.
Find what you need using your own words
Now, if you’re on a paid Frame.io plan, you can type queries the way you talk to a teammate. Instead of remembering exact filenames, you might search for “Sunset clips of happy people, status is approved.” Frame.io uses natural language processing to map your request to relevant assets across clips, images, audio, and documents, drawing on metadata and other indexed fields to surface strong matches.
That means less time guessing how something was named and more time actually working with the content.
Visually locate moments, emotions, subjects, and objects
For Teams and Enterprise customers, visual search (beta) goes beyond text entirely. It analyzes the visual content of your footage so you can search by intent, not just by words. Looking for a specific type of shot or a similar scene you remember from a past project—but you forgot to tag it? Semantic search can surface visually related results even when your descriptions or labels aren’t perfect.
This is especially powerful when you’re working with large libraries, pulling selects from many hours of footage, or revisiting earlier campaigns.
Read our ultimate guide to the new search with media intelligence in Frame.io →
Note: By default, the new natural language processing behind search automatically indexes the last 30 days of new uploads so you can start using it right away. If you need to look back further than 30 days and index older content, we can manually set that up for you with an Enterprise plan. If you’re already on Enterprise, reach out to your customer success manager and we’ll set up historical indexing with you.
If you’re not a Frame.io Enterprise customer and want to index older content, you can connect with the sales team to explore plan options here →
See where your media comes from—and how it was made
The new Content Credentials feature lets you instantly identify verified content
Released this October, the new Content Credentials feature makes it easy to view and verify the origin of media—including whether it was created with AI.
Upload assets from any source, and Frame.io automatically reads and preserves their credentials.
Find out more about Content Credentials here →
Enterprise security, scaling, and workflow updates
These updates focus on teams that need tighter control over sensitive content, more automation, and closer alignment between marketing and creative operations.
Lock down high-stakes content without slowing your teamForensic Watermarking gives you more security and control for sensitive content
For Enterprise Prime customers and some legacy Enterprise plans, Forensic Watermarking and Digital Rights Management (DRM) are now fully available to give you stronger control over sensitive work.
Forensic Watermarking invisibly stamps each video with a unique, traceable signature for every viewer and every delivery. DRM adds another layer of protection that only allows authorized viewers to watch in supported browsers and Frame.io apps.
Digital Rights Management (DRM) keeps unauthorized users from viewing and recording
Together, these controls let studios, networks, agencies, and brands share work-in-progress more confidently—without grinding day-to-day collaboration to a halt.
Reframe, dub, and clean up content inside Frame.ioQuickly generate new aspect ratios for different platforms with Reframe
New Firefly Actions in Frame.io (beta) help Enterprise teams finish work in one place while working at scale.
- Reframe lets you quickly generate new aspect ratios for different platforms without rebuilding timelines from scratch.
- Dub uses Firefly to create multilingual versions in 17 supported languages, so you can localize content at the pace your campaigns demand.
- Remove Background gives you a fast way to clean up images for comps, thumbnails, and social graphics.
Because these actions live inside Frame.io, you can turn around variants, gather feedback, and iterate without constantly bouncing between separate apps and exports. An action can be triggered on one or 100 assets and are added in a new folder to keep your content organized.
Note: This feature is only available during the beta for Firefly Services customers.
Keep marketing & creative teams in syncUnite your marketing and creative workflows across projects, users, and assets with the new Frame.io and Workfront integration. Available today for new Workfront customers—and coming in 2026 for existing customers.
Get more details about how Frame.io and Workfront work together →
Extend Frame.io’s abilities and possibilities
Integrations, APIs, and partnership updatesAcross October and November, we also expanded how Frame.io connects with the tools you rely on every day—especially for audio and camera workflows.
Connect Frame.io to the rest of your stack without leaving the appWebhooks settings (beta) are now available on the web to all Frame.io Version 4 users across all plan tiers.
Webhooks let Frame.io send push-style HTTP events—such as uploads, updates, or comments—to other systems in your workflow. Previously, you needed to configure these exclusively through the Version 4 API. Now, you can see, create, and manage webhooks from a dedicated settings page in the web app, which makes it easier for both developers and system admins to stand up connected workflows.
This unlocks event-driven integrations with tools like work management platforms (Workfront, Asana, Monday.com), MAMs/DAMs, or low-code connector tools like Zapier and Fusion, without building everything from scratch.
Build deeper integrations with less frictionThe Frame.io Version 4 API has also seen key updates aimed at making integrations more precise and more responsive in the UI.
- Timecode-aware comments: Create, show, list, and update comment endpoints now support timecode, not just frame numbers, which makes it easier to work with systems that think in SMPTE or time-based formats.
- BYOS import (stable): New stable endpoints let you import files into Frame.io from storage locations configured on your account (BYOS), which is especially important for enterprises with established cloud storage architectures.
- Automatic app refresh: The Frame.io web app now automatically refreshes when certain operations are performed via the Version 4 API. When files are uploaded, imported, copied, or moved—or when folders, version stacks, or comments are updated—users will see those changes reflected in the UI without needing to manually refresh.
Build on Frame.io faster with the new developer docs
In October, we previewed a brand-new Frame.io developer docs experience. That site is now live at next.developer.frame.io, along with updated TypeScript and Python SDKs to help you get from idea to first integration much faster.
The new docs are the primary resource for Version 4, legacy, and Camera to Cloud developers. They’re organized around real-world workflows, so it’s easier to see how authentication, uploads, comments, Shares, and other capabilities work together in Frame.io Version 4. With the TypeScript and Python SDKs, you can skip a lot of repetitive boilerplate and focus on wiring Frame.io into your existing tools and services.
To make exploration more intuitive, an Ask AI feature—trained on our documentation—helps you find the right endpoints, examples, and concepts without relying on perfect keywords. You can describe the problem you’re trying to solve, like syncing review status with another system, and get guided pointers into the most relevant docs.
Every endpoint now includes multi-language code samples, including Python, C#, cURL, Go, Java, PHP, Ruby, Swift, and TypeScript. That means different teams can reference examples in the language they’re most comfortable with, all from the same page.
We’re launching a developer newsletter to bring you the latest Frame.io and API updates in one place, keeping you informed on the changes that matter most as you build.
Stay in the know by subscribing to the Frame.io developer newsletter →
SoundFlow + Frame.io
Bounce audio directly from Pro Tools using SoundFlow 6, now natively embedded in the Pro Tools side panel, and automatically upload to Frame.io. You can choose your output bus, bounce and upload directly to Frame.io, and generate a Frame.io Share link with metadata, and even import markers back into Pro Tools.
It’s a big win for audio teams that want Frame.io’s collaborative review tools in their existing DAW workflows.
FUJIFILM X-T30 III + Camera to Cloud
Camera to Cloud support for the FUJIFILM X-T30 III—a compact, stills-first mirrorless camera with an EVF that supports RAW, JPEG, and HEIF formats. It automatically uploads to Frame.io via C2C API with the option to send directly to your connected Lightroom account.
image.canon + Frame.io Version 4
Upload videos or photos from your Canon cameras to image.canon, then automatically transfer them to Frame.io Version 4.
MASV + Frame.io Version 4
You can now send files directly from MASV to Frame.io Version 4 projects. Add Frame.io as a destination to any MASV Portal and you can collect large files from freelancers, vendors, and user-generated sources, then move them into Frame.io without extra steps. It creates a clean intake path for anyone outside your team and delivers their media straight into your project.
Learn more about the MASV integration here →
Sharing enhancements that keep reviews moving
Build polished Shares faster with a cleaner layoutThe Share Builder has been redesigned and put in beta to make sharing feel faster and less intimidating. All the controls for appearance, fields, and sorting now live together in a streamlined panel on the right, so you’re not hopping around to find what you need.
Related settings are grouped into collapsible sections, which keeps the interface tidy while still giving power users access to deeper options.
Now, it’s easier to create consistent, on-brand Shares, and the layout sets you up for more customization in the future.
Single-click viewing for smoother reviewsWe’ve also updated the Share Viewer pages so now assets and folders open with a single click or tap.
That sounds small, but it removes a surprising amount of friction—especially on mobile—where double-clicking doesn’t feel natural. Viewers now click once and immediately see the work, rather than wondering if anything happened.
The goal is simple: make it more likely that people open what you’ve sent, watch it, and respond with feedback.
See Share engagement at a glanceShare Activity shows you when and how your Share was engaged
If you haven’t tried it yet, Share Activity helps you understand how your Shares are performing:
- See whether a Share was opened.
- Understand which assets were viewed or downloaded.
- Spot if comments were left, so you know when feedback has landed.
That context means fewer “just checking in” messages and clearer next steps with stakeholders. And because privacy controls matter, users can configure opt-out behavior to make sure Share Activity respects your organization’s policies.
App, performance, and improvements
Auto-detect your spoken language for better transcriptsWe’ve added a new Auto option for transcriptions. When enabled, Frame.io will detect the spoken language in your asset and match the transcription language automatically.
This reduces setup time, especially for teams working with multilingual content or mixed-language projects.
Big performance leaps in the Frame.io iOS appFrame.io iOS app performance has also taken a major leap. For the largest accounts with hundreds of workspaces, cold launches have seen up to a 30x increase in perceived performance.
We’ve also improved the move/copy flow:
- You can now view a full list of workspaces and projects without excessive scrolling.
- Lists are truncated and optimized, with a local search filter to jump directly to the project you need.
The latest Transfer App v1.10.0 release focuses on reliability and support for newer security features:
- Fixed issues where transfer jobs would fail after ~8 hours with “unauthenticated” errors.
- Resolved a bug where the UI wouldn’t update after a successful upload.
- Addressed large files incorrectly reporting as failed due to a too-short timeout window.
- Shipped four critical-severity dependency updates for improved security.
- Added support for DRM and Forensic Watermarking for Frame.io Version 4 accounts.
- Added support for downloading HTML assets via Transfer.
If you rely on Transfer for big overnight jobs or large, multi-terabyte deliveries, these changes should make your workflows feel more predictable.
Lots of small changes that make every day smootherWe also shipped a long list of bug fixes and quality-of-life improvements across Frame.io. These cover everything from minor visual polish to edge-case behaviors in large, complex projects.
Rather than listing them all here, you can dive into the detailed Frame.io release notes for a full breakdown of what changed.
Wrapping the Fall of Features—and setting up what’s next
With Adobe MAX 2025 in the rearview mirror, the Fall of Features is officially complete—but the impact of these releases is just starting to show up in day-to-day workflows. Editors get a Premiere panel upgrade, users on paid plans gain smarter search, reviewers have easier sharing, and Enterprise teams can lean on stronger security and tighter integrations across their stack.
As we head toward 2026, we’ll keep helping you get more value out of what’s already shipped—faster reviews, clearer visibility into work, and more confident sharing of high-stakes content—while continuing to roll out new features, updates, and big announcements.
If you’re new to Frame.io, you can try Frame.io for free and see how it fits your team’s workflows.
And if you’re ready to explore what Frame.io Enterprise plans can unlock, you can connect with an expert to talk through your options.
Original source Report a problem - Dec 1, 2025
- Parsed from source:Dec 1, 2025
- Detected by Releasebot:Jan 18, 2026
The Ultimate Guide to the New Frame.io Search Experience
Frame.io launches public beta of media intelligence search, a transformative shift that lets you search by meaning, not just filenames. NLP and semantic search surface comments, transcripts, and visuals for faster discovery across your media library. Feedback during beta invited.
Introducing the next leap forward in how you discover, surface, and use your assets
Introducing the next leap forward in how you discover, surface, and use your assets
Now you can search the way you think, not the way you file.
This overhaul gives customers on paid Frame.io plans faster, more intuitive discovery—across comments, transcripts, metadata, and the visual content itself.- Media Intelligence (NLP)
◦ Natural language processing for search queries interprets everyday language so teams can find assets faster without relying on exact filenames or tags. - Comments Search
◦ NLP-driven lexical search across the content of all comments in the account to surface feedback and assets instantly. - Transcription Search
◦ NLP-driven lexical search across the content of all transcriptions in the account. This lets editors jump to the exact spoken moments in footage by searching transcripts with natural language queries. - Increased Metadata Support
◦ NLP provides for searching across most system fields and file attributes—expanding discoverability by making these searchable through natural language.
And, for Teams and Enterprise plans: - Media Intelligence (Semantic Search)
◦ Semantic search for all images and video across the account. This finds the right media instantly by recognizing visual meaning in images and video, even when filenames or tags are incomplete or missing.
Available for Frame.io desktop, iOS app, and mobile web (coming soon). Metadata fields are available to developers via the API.
The story behind the evolution
The story behind the evolution
Like many of you, I learned the importance of search the hard way.
Early in my career, I found myself in a 20’ × 20’ editing room overflowing with shelves of tapes: camera masters, stock footage, library material, EDLs with scribbles, and pre-build tapes with effects assembled over multiple passes. My job was to version a three-hour special on the history of television for international distribution. There was no final digital sequence or EDL to reference—just the final North American version on tape, plus bins, notes, tape labels, and hope.
Where I needed to extend or shorten a sequence in order to hit a different duration, I had to trace every video and audio component back by hand. I’d reverse-engineer effects, correlate timecodes, decipher handwriting, and then with a clutch of candidate tapes in hand, begin fast-forwarding and eventually scrubbing frame-by-frame in search of the exact clip needed. It was part detective work, part endurance test.
That experience taught me something fundamental:
Organization and structure, while absolutely essential, don’t scale well when you need to locate assets or moments across a large pool of media.
Powerful search and great metadata are required to cut through the scale of media that many customers are managing.Why search matters more than ever
Teams now generate more footage, more metadata, more versions, more deliverables, more transcripts, and more review comments than ever before. Cloud workflows have accelerated production—but without fast, intuitive discovery, the benefits quickly erode.
This release is our answer to that modern creative reality—by reducing creative overhead.
Media creatives should be free to focus on the work, instead of marshaling the skillsets of librarians, metadata specialists, or archivists.
The faster you find assets, the faster you, create, iterate, and deliver with a better end result.
In an industry where deadlines are measured in hours—not days—this really matters.
Where deadlines are measured in hours—not days—this really matters.
As someone who has lived in edit bays, machine rooms, and production offices for decades, I’m deeply motivated to help make creative work easier, faster, more intuitive, and more fun!The new Frame.io search with media intelligence is built around five main pillars towards that vision
The new Frame.io search with media intelligence is built around five main pillars towards that vision- Quality and accuracy. Users want the most relevant results, smartly ranked.
- Metadata welcome but not required. When available, the power of metadata should be available to use within search. However, adding metadata shouldn’t be a prerequisite for Frame.io to help locate what’s needed.
- Search should speak your language. Frame.io’s NLP is by design media and production-savvy, meaning users can phrase queries in familiar ways. NLP also helps bring multiple search dimensions together for the purpose of producing results that best match the user’s intent.
- Workflow-oriented. Search doesn’t exist in isolation. It’s a deeply embedded part of the overall workflow. Frame.io’s new search experience reflects that with quick actions you can apply directly to search results without leaving the search interface.
- AI tools should respect your content and craft. Our models are never trained on your media and never on data scraped from the web.
How you’ll receive results from your search
Let’s dig into how you’ll receive results from your search. Starting from the top with the available quick actions directly in the search interface.
From here you can:- Go directly to the result (asset, folder, project)
- Download (assets or folders)
- View in source (assets or folders)
- Copy URL (assets or folders)
- Open settings (projects)
When results contain matches for a comment, you can navigate directly to a specific comment using the detail panel to the right of the results list:
Navigating comment results
When results contain matches for a transcript, upon jumping to the asset, the transcript panel will be open and the query ready for click-through:
Navigation transcript results
When results contain visual/semantic matches, you’ll see white lines (subclips) on the timebar. You can navigate directly to a specific subclip using the detail panel to the right of the results list:
Navigation visual/semantic matches
The two screenshots below show the difference in results.
Both the standard and the new media intelligence results are shown from the same following query:
black and white images showing woman working out in gym
The standard results
The new media intelligence results- The standard results at the top of the search results area are those that match lexically based on name or core metadata. The top three ‘standard results’ are shown, with the View All affordance to display more.
- The media intelligence results are those that match based on NLP, which includes a broader range of metadata, all comments, all transcriptions, and, for Team and Enterprise Accounts, semantic search too.
- The panel on the right shows more detail for the results selected, e.g., metadata, and when relevant, subclips for semantic or transcription matches.
Let’s take a deeper look at each of these.
Standard results
Standard results
Standard results are particularly helpful when you already know the name of the item they wish to locate. Standard results derive matches lexically based on the name for assets, folders, and projects. For assets, there’s also matches from metadata values for a core set of metadata fields:- Status
- Keywords
- Uploader
- Assignee
- File Type
- Format
- Source Filename
Media intelligence results
Media intelligence results
Media intelligence results are ideal if the user has a multi-intent query (e.g., matching across three different metadata fields). Media intelligence results derive matches courtesy of NLP (see below), which in turn leverages:- Content of comments account-wide
- Content of all transcriptions account-wide
- Semantic search (for Teams and Enterprise Accounts)
Media intelligence (NLP): natural language processing that finds what you need, using words
Media intelligence (NLP): natural language processing that finds what you need, using words
NLP parses the query entered by the user, with reference to media-industry and technology terminology, and Frame.io’s metadata fields. It breaks down the query text into a series of parts that can be matched against names, metadata fields, comments, transcriptions, plus visual semantic closeness.
Let’s break down this query as an example:
Assets with Rating 3 or above, uploaded between January 1st and today, with File Size over 1.5GB- “Assets” – interpreted as video, images, audio, text (vs. folder or project)
- “with Keywords" – the asset has one or more keywords (specifically an entry in the Frame.io default ”Keywords“ metadata field)
- “uploaded between January 1st and today” – asset was uploaded during the specified date range
- “File Size over 1.5GB” – asset file-size range specified
The result is a multi-intent query, from something written in a natural or intuitive way.
It’s worth taking a moment to set expectations clearly. Our updated search is in public beta. You will see real value on day one, and the experience will improve as we expand and refine the underlying models. We at Frame.io still have tuning and learning ahead of us before releasing the full production version next year. In the meantime, we encourage you to share your feedback and help improve the experience for everyone.
Semantic search: visually locate moments, emotions, subjects, and objects
Semantic search: visually locate moments, emotions, subjects, and objects
An example of visual semantic search
Semantic search lets you search the content of images and videos based on intent and/or visual similarity. This means being able to find not only assets, but moments or elements within assets rapidly and without prior tagging being necessary.
This is the same technology that editors are already using inside Premiere—but now accessible inside a shared, cloud-native environment.
Instead of using the standard metadata fields that are either present within the asset before ingest or added afterwards within the Frame.io system, semantic relies on a new way of analyzing and indexing content. These ‘semantic embeddings’ describe and reference the content of images using floating point numbers, and the content of video as a series of floating point numbers over time.
This allows recall of these images or moments of video when, using the query text entered, Frame.io generates an embedding to match against. These searches rely on a relevancy score—so they’ll always present something based on trying to get as close as possible.
For the sake of contrast:- With standard results, if there is no match to the name and other metadata, then no results are shown.
- However, searches using media intelligence with visual semantic matches will always deliver something, even if it’s not necessarily relevant. For this reason, accounts that are relatively unpopulated—or populated with a very narrow range of content—may show odd results if a query calls for something that isn’t present—or if there’s very few results to call on.
Again, I mention these things in the spirit of setting expectations, since here we will also most certainly have some optimizing and tuning to do.
Note: By default, the new natural language processing behind search automatically indexes the last 30 days of new uploads. That’s so you can start using it right away. If you need to look back further than 30 days and index older content, we can manually set that up for you with an Enterprise plan. If you’re already on Enterprise, reach out to your customer success manager, and we’ll set up historical indexing with you.
If you’re not a Frame.io Enterprise customer and want to index older content, you can connect with the sales team to explore plan options here →
Hybrid lexical + semantic search: the best of both worlds
Hybrid lexical + semantic search: the best of both worlds
An example of hybrid search results using lexical and semantic capabilities together
One of the most exciting and powerful aspects of this release is the ability to search using a combination of lexical and semantic components with a single query. This hybrid capability gives you precision when you need it, flexibility when you don’t, and discovery when you weren’t even looking for it.
The outcome is that users can drive more complex queries containing several match requirements across name, metadata, comments, transcriptions, and semantic search.
For example, let’s break down this multi-intent query:
4K Sunset clips of happy people with status is approved- “clips” – interpreted as video assets (vs. images, audio, text)
- “4K" – interpreted as video assets with a resolution of either 4096×2160 or 3840×2160 pixels
- “Sunset” – will be processed by the semantic engine’s visual capabilities; seeking visual closeness to sunsets that the model has been trained on
- “happy people” – this matching on intention requires the model to utilize the associations it’s made across many different visual patterns that are related to the concepts of people and happiness
- “status is approved” – where a user mentions a known metadata field in their query, NLP will match against the various values for that metadata field in the account
Tips for getting better search results
Tips for getting better search results
Here are a few pointers to help you get the best search results out of the new Frame.io search.Standard (lexical) search
When searching for a match on an asset, folder, or project name, try to be as complete as possible. If you are looking for an asset entitled “project x-ray,” you will have greater success with that full term vs. a part thereof, e.g.
Best results:
project x-ray
Less accurate results:
x-ray
It’s also possible to search for a match on multiple names. Enter each name with either a space or a comma:
health, medical, life
or
10001.jpg, 10002.jpg, 10003.jpg
When searching for a match on a folder name, enter the name and once the results show up use the “Folder” filter:
nature
When searching for a match on a project name, enter the name and once the results show up use the “Project” filter:
stock assetsMedia intelligence (NLP) search
When searching for assets that match based on metadata values, it helps to include the metadata field name followed by the desired value, such as:- status approved
- keyword nature
- assignee samuel
- project stock assets
- codec pro res
- uploaded over past 30 days
- uploader felicia
When searching for a match against a date range, use words vs numeric shorthand: - uploaded during December 2025
- uploaded between January 1st 2025 and today
When searching for a match within a transcript, call that out together with the word or phrase you’re seeking:
transcript “motivation”
or
transcript contains motivation
When searching for a match within a comment, then call that out together with the word or phrase you’re seeking:
comment “hero”
or
comment contains hero
If you wish to build a multi-intent query, then it can help to leave out words that aren’t strictly necessary.
For example, while the example below will work:
grab the PDF from the whisper fan project, it has two pages, Fabian uploaded it I think
This version, however, demonstrates a cleaner, more scalable approach:
PDF 2 pages project whisper fan uploader Fabian
You can also search for numeric ranges, such as: - PDF with 20 pages or more
- Images rated at 3 stars or above
- Video resolution is greater than 1920 x 1080 but less than 3500 x 2000
- Assets deleted within the past 30 days
Media intelligence (semantic)
You can search for simple visual matches, such as:- sunsets
- meadow
- flowers
You can search for basic visual matches with some situational awareness, such as: - sunsets over the ocean
- meadow with golden grasses
- red flowers in a vase
You can search for emotions, such as: - woman smiling
- child feels safe
- boy is excited
- man is fearful
You can search for concepts or mood, such as: - colorful, dramatically lit images of technology
- teens or young adults dancing at a party
- Black and white images of a woman working out in a gym
Hybrid lexical + media intelligence (NLP and semantic)
Here are some examples of combining the power of lexical and media intelligence to search for visual or conceptual matches while also specifying metadata attributes:- 4K ProRes clips of apex predators
- monochrome images with notes "character jake"
- videos of a mother with child swimming uploaded by Sean
- martial arts competition or challenge rated at 4 stars or above
- images and videos of people who have disabilities in sporting events
- video or images uploaded in 2025 showing urban density or big city life, shopping and leisure
Optimizations are on the way
During the beta period, we are still iterating on search overall and tuning the ranking of results.
For example, the most recent results won’t necessarily always appear near the top of the list.
The purpose of the beta period is to collect feedback to help improve this experience for customers like you. So, if you encounter search results that seem unexpected, please provide feedback via the in-app Search feedback button and/or contact customer support.
Thank you for helping us make the best search we can!Negation logic is not yet supported
Currently, negation logic is not operational. As such, queries like the examples below will not work as expected:- Find me images that don’t contain trees
- Videos with status needs review but not if tagged with keyword jungle
- Medical procedure but no blood
And while we already support almost all default metadata fields (system fields and file attributes), we have not yet implemented the ability to search across custom metadata fields. We’re working on it!
Built on ethical and transparent AI
Built on ethical and transparent AI
Creatives want powerful AI—but they also want to trust the systems they use.
Adobe has taken a consistent stance:- We do not train on customers’ assets.
- We do not train on random web content.
Our models are trained on responsibly sourced, permissioned, licensed data with full consent. This ethical foundation is one of Adobe’s biggest differentiators.
Nevertheless, if you or your organization is not yet comfortable with using AI technology, then we offer you the ability to opt out. Just contact support to let us know and your assets won’t be processed for semantic search.
You will still be able to take advantage of lexical search and NLP, but the visual semantic component won’t be present.Ready to dig in? Here’s how to get started
Ready to dig in? Here’s how to get started
Use the public beta now
Use the public beta now
The new search beta experience is available to all paid accounts using the latest version of Frame.io, Version 4.
You’ll be able to experience just how fast, intuitive, and powerful the new search feels in your own projects.- All paid plan customers will benefit from the introduction of NLP, extra metadata, transcriptions, and comment search.
- Teams and Enterprise plan customers will also benefit from semantic search for all newly ingested assets
Get the most out of search with media intelligence using our dedicated support article
We’ve prepared clear examples, tips, and best practices to help you get the most out of this release in a dedicated support article →Share feedback as you use it
Share feedback as you use it
Get in touch with us using the Submit Feedback button for your thoughts, ideas, feature requests, and suggestions.
Use the in-app Search feedback button to send us thoughts, ideas, and feature requests. Your input will directly help in shaping development priorities.What’s coming next
What’s coming next
Now that we have such a strong foundation for search, our initial focus will be:- Performance improvements
- Refining ranking and relevance
- Rapidly incorporating customer feedback
- Tuning NLP behaviors
- Adjusting semantic weightings across different query types
We’re already exploring new capabilities such as face recognition, auto-tagging, and other assistive tools. This is where your voice through feedback carries so much weight and value.
The start of a new era of discovery
The start of a new era of discovery
Original source Report a problem
If the last decade was about re-centering media and metadata in the cloud, the next five years are about making sense of it all at scale. This is the year Frame.io search stepped fully into that future.
We’re on a journey, and there’s more work to do. But this new foundation is a giant step forward—and I can’t wait to hear your feedback and feature requests as we remain firmly focused on helping you and your team go from mountains of files to meaningful content.
Happy searching.
PS. This is truly a team achievement. I want to extend my sincere thanks to our customers, beta participants, the Frame.io and Adobe Search & Metadata teams, and Frame.io leadership. - Oct 28, 2025
- Parsed from source:Oct 28, 2025
- Detected by Releasebot:Jan 18, 2026
Frame.io at Adobe MAX 2025: Connected Creativity for Modern Content Production
Frame.io celebrates a year of updates since MAX 4 with smarter search, a tighter Premiere panel, HTML review, content credentials, and a new Teams plan. It teases automation, Firefly services, and Workfront sync, signaling real product updates shipping now.
One year. Dozens of updates. One seamless workflow.
Last year at Adobe MAX, Frame.io Version 4 made its debut—a reimagined foundation for modern creative collaboration. Since then, creative teams have gained powerful new tools that connect every part of the content process, from concept to delivery.
Now, one year later, the journey continues with even more ways to organize, review, and scale without friction.
Building a creative workflow that just flows
If you’ve been using Frame.io over the past year, you’ve probably noticed it feels… faster. Smarter. More connected.
That’s because it is.
Over the past 12 months, we’ve rolled out 100+ updates to help creative teams spend more time creating and less time chasing files, managing feedback, or switching back and forth between tools:
- Storage that grows with every added member
- APIs that automate and extend Frame.io’s capabilities
- Automatic transcription and captions
- Account-level metadata (available for most accounts Dec. 15)
- Asset Lifecycle Management
- Forensic Watermarking
- Digital Rights Management
- Advanced role-based workspace security
Frame.io is evolving to fit the way you work.
Here’s what’s new and what’s next.
Contents
- New releases at Adobe MAX 2025
- Smarter search with media intelligence
- The most advanced Frame.io experience in Premiere—without compromises
- Bring interactive HTML web experiences into the review process
- Trust every frame with a built-in Content Credentials display
- A new Frame.io plan that’s even more connected to Creative Cloud
- Recent releases that level up your workflow
- Photo culling at the speed of hotkeys
- Custom workflows and automations, little or no code required
- Unify your content supply chain
- Automate last-mile variations with Firefly Services
- Sync marketing and creative workflows across Workfront and Frame.io
- See it all in person at Adobe MAX
New releases at Adobe MAX 2025
Watch the sizzle video for two of the biggest releases at Adobe MAX. Then get the details below.
Smarter search with media intelligence
Receive visual matches with semantic search
Spend less time hunting and more time on actual work with a search that uses the same media intelligence engine available in Premiere.
Search for clips, docs, photos, audio, and more—easier and faster than ever using natural or semantic language.
Natural language search lets you search the way you’d ask someone a question, and Frame.io will respond with assets linked to keywords, metadata, filenames, and more—already indexed so results serve up fast.
Paired with semantic search (expected to launch in beta for Team and Enterprise later this year), Frame.io can even surface visually-indexed footage so you can search based on your intent, instead of exact terms.
For example, ever tried to find a shot but can’t remember the filename—and you only know that it was the drone footage from Tuesday?
The old way: You dig through folders or rely on someone to manually tag it “drone.”
The new way: You type “drone shots from last week” and there they are.
And if we add in semantic search, you can take it a step further.
You type “drone shots from last week with mountain footage,” and Frame.io will serve up specific footage, regardless of filenames, metadata, etc.
Tell Frame.io what you want—and it’ll get what you’re looking for.
The most advanced Frame.io experience in Premiere—without compromises
Edit without interruption thanks to the Frame.io panel for Premiere
The upgraded Frame.io panel for Premiere is fully available in Premiere 25.6.
This is the panel you’ve been waiting for—built from the ground up to keep editors in their timelines and in the zone.
Browse and manage projects, files, and folders, import media to your project bin, share sequences out for feedback, and review comments that can sync to markers in your Premiere timeline.
From Camera to Cloud to your Premiere project
Say you’re working on an edit for a social media video while your production team is still capturing footage.
Instead of running a hard drive to your editor from the camera crew, clips can auto-upload to Frame.io and be available right from the Frame.io panel in Premiere. You can access and import clips as soon as they’ve been uploaded to turn content around faster than ever.
Or you might be part of a distributed team working on projects that are captured in another location. Your production team can organize shots into folders and add metadata in Frame.io on their phone, iPad, or laptop.
Editors can import entire folder structures as bins into their project from Frame.io— powered by the tech behind our industry-leading Transfer App. So you get lightning-fast uploads and downloads right in Premiere without needing any extra tools.
Check out the detailed guide for the upgraded Frame.io panel in Premiere
Bring interactive HTML web experiences into the review process
Now you can review interactive web content
Until now, Frame.io’s review tools focused on static files and streamable media. With HTML file support (coming soon), your team can now review interactive content stored in a ZIP file within Frame.io.
This feature introduces a new asset type to the Frame.io ecosystem and brings your web work into the same streamlined review and approval flow you’re already using for video, design, and photography:
- Dynamic media review. Upload and review HTML5 animations and web banners via ZIP files. No separate staging environment needed.
- Interactive commenting. Drop comments at specific resolutions or breakpoints to give crystal-clear feedback on responsive layouts or animations.
- Responsive previewing. Toggle between desktop, tablet, and mobile view (or set custom dimensions) to verify design behavior across form factors.
- Creative consistency across channels. Apply Frame.io’s familiar review and approval workflow to web assets, so you can collaborate across your entire campaign.
Trust every frame with a built-in Content Credentials display
The new Content Credentials feature lets you instantly identify verified content
The new Content Credentials feature makes it easy to view and verify the origin of media—including whether it was created with AI.
Upload assets from any source—including Camera to Cloud, desktop, or mobile—and Frame.io automatically reads and preserves their credentials. You’ll see a CR icon that lets you instantly identify verified content.
Click the icon to open the Adobe Content Authenticity Inspect tool and view details like edit history, AI tools used, and creation date. Even when files are downloaded or shared through integrations, Content Credentials stays intact—so you always know the story behind every image and video.
A new Frame.io plan that’s even more connected to Creative Cloud
Meet Frame.io for teams
Frame.io is more than just deeply integrated into Premiere and other creative tools. It’s now connected to the way your team buys, manages, and scales creative workflows across your organization.
With the launch of Frame.io for teams, growing creative teams can add, manage, and scale Frame.io through the Adobe Admin Console—the same place you already manage Creative Cloud licenses.
That means centralized billing for easier license management alongside your other Creative Cloud apps.
With Frame.io for teams now available for purchase directly at Adobe.com, it’s never been easier for Creative Cloud Teams to expand into a fully connected content workflow—from creation to review to delivery.
Recent releases that level up your workflow
Photo culling at the speed of hotkeys
Selects without the slowdown
Photographers and creative directors can review and organize their work faster with hotkey support and rating tools made with their workflows in mind.
Press 1–5 to instantly apply a star rating or hit 0 to clear it. You can also advance to the next asset with just the arrow keys—so your hands never have to leave the keyboard.
Custom workflows and automations, little or no code required
Build what you need with low/no-code connectors
Connecting Frame.io to your existing project management, communication, distribution, or creative tools like Slack, Trello, Monday.com, YouTube, or your own internal systems, shouldn’t take weeks of developer time.
Now, it doesn’t.
With low/no-code connectors powered by Adobe Workfront Fusion, Zapier, and Make, teams have the ability to connect to thousands of apps and build exactly what they need—without waiting for engineering bandwidth.
And to help you get started building, a brand-new Frame.io Developer Docs experience is coming this fall. It’ll be faster to build with, easier to explore, and packed with examples, AI tools, and updated SDKs. Look for the new site at developer.frame.io.
Unify your content supply chain
Automate last-mile variations with Firefly Services
Create hundreds of on-brand variations from a single asset with Firefly Services connected in Frame.io
Have one hero asset and need 20 localized versions?
Or dozens of product SKUs with their own images, headlines, and tags?
Firefly Services helps you create variations in bulk right inside Frame.io. With the review and approval directly in Frame.io, it’s easier than ever to keep generated content that is on brand.
Firefly Services helps you create bulk variations in just a few clicks—without leaving Frame.io. As assets are generated, you can easily share them for review and approval before final delivery, so every asset is on-brand.
The feature is available for Enterprise customers. If you want to find out more about Enterprise, connect with one of our expert team members here.
Sync marketing and creative workflows across Workfront and Frame.io
Unite your marketing and creative workflows across projects, users, and assets
Accelerate review and approvals while keeping creatives and marketers aligned through the native integration between Frame.io and Adobe Workfront. Currently available to new Workfront customers, with availability for existing customers in 2026.
With the native integration between Workfront and Frame.io, folders, users, assets, and statuses are unified between the two systems—so your marketing and creative teams can access the same information directly from their solutions of choice.
Your teams can ideate, iterate, and collaborate freely using Frame.io as the central repository for creative work-in-progress. And when assets are ready for review, they can be sent from Workfront—while providing stakeholders access to the Frame.io viewer for a consistent, elevated review experience.
See it all in person at Adobe MAX
Stop by the Frame.io booth (#3026) to get a hands-on look at how Frame.io is helping teams like yours deliver faster and stay creative at scale.
Not attending in person?
We’re happy to connect remotely. Book a virtual walkthrough or expert call to see how the latest updates can work for your team. Talk with an expert →
And if you’re not using Frame.io yet, get started with a free Frame.io trial and discover how easy creative collaboration can be.
Original source Report a problem - Oct 2, 2025
- Parsed from source:Oct 2, 2025
- Detected by Releasebot:Jan 18, 2026
August + September Product Releases: Welcome to the Fall of Features
Frame.io’s fall release packs a busy update after IBC with faster search, Premiere panel upgrades, and powerful integrations. It also adds keyboard star ratings, manual timecode entry, multilingual captions, improved sharing, Storage Connect, iOS updates, and bug fixes.
Contents
- Enhanced search
- Premiere panel (beta) upgrades
- Zapier, Make, and Adobe Workfront Fusion integrations (V4 GA)
- Keyboard shortcuts for star ratings
- Manual timecode entry
- Transcriptions and captions updates
- Share improvements
- What’s New panel (web app)
- Storage Connect: multiple read-only S3 buckets
- iOS updates
- Quality of life improvements
- Bug fixes
- What’s next
Enhanced search
Find exactly what you’re looking for faster than ever
Enhanced search using metadata
Now you can instantly surface any media, folder, or project across your account with Frame.io’s new enhanced search. By supporting fields like name, file type, project, status, keywords, creator, and more—in addition to general phrases and titles—this update gives creatives and managers precision control over how they locate and manage assets.
You can even search multiple fields at once using commas—so a search like “Audio, .wav, Needs Review” helps you hone in on exactly the file you need. All results are returned instantly without having to press enter.
Premiere panel (beta) upgrades
Everything you need from Frame.io, right where you’re already working
The new Premiere panel puts Frame.io right where you’re editing.
We’re constantly upgrading the Frame.io Premiere panel to make editing feel smoother. That means you can do even more right inside Premiere, without stopping your work or losing focus.
First, there’s a new way to browse Frame.io comments faster—so you don’t have to search clip by clip. Imagine a teammate asks, “Did anyone already leave notes on the opening sequence?” Just open the Sequences tab to quickly scroll through Frame.io-powered comments across all open Premiere projects.
You’ll also find a redesigned export modal that summarizes your export settings and lets you upload directly to a version stack in Frame.io or as a new file.
Quick Share (available soon) will live directly inside Premiere—making it easier to share edits instantly. Plus, you can sync comments in Frame.io to markers in Premiere so you maintain comment sync when editing.
And there’s even more. See all the panel updates in our release notes for September and August.
It’s all about helping editors stay in flow, so they can stay focused on the creative. Stay tuned—this panel will become generally available in the shipping version of Premiere Pro 25.6 this fall.Zapier, Make, and Adobe Workfront Fusion integrations (V4 GA)
Automate work without needing a developer
The new Frame.io Zapier, Make, and Adobe Workfront Fusion integrations have officially launched with full compatibility for the Frame.io V4 API—giving you the ability to create real-time automations across thousands of apps.
Build workflows with Zapier or Make that connect Frame.io to tools like Slack, Monday.com, Google Drive, and more with little or no-code—no dev team required. Or use the Fusion connector to build connected low-code or no-code workflows between Adobe Workfront, Frame.io, and other Adobe products such as Firefly Services.
Want to get started now? Try a pre-built template or workflow:Zapier templates:
- Create Frame.io projects from new Monday.com items in a board →
- Send Slack channel messages for new status changes in Frame.io V4 →
- Upload newly-approved Frame.io videos to YouTube →
Make workflows: - Send Slack messages for newly created Assets in Frame.io →
- Send push notification via Google Chrome for new comment in Frame.io →
- Create Trello cards from a new asset in your Frame.io account →
Keyboard shortcuts for star ratings
Cull thousands of photos and images fast with just your keyboard
Use 1–5 hotkeys to rate images fast, with hands on keys the whole time.
Rating media in default Rating fields is now lightning-fast thanks to new keyboard shortcuts. Press 1–5 to instantly apply a star rating or hit 0 to clear it. You can also advance to the next asset with just the arrow keys—so your hands never have to leave the keyboard.
These hotkeys adapt to your custom styling, appear as a toast overlay, and are also listed in the shortcut modal. Photographers and media managers can now review and organize high volumes of RAWs, JPEGs, and other files with fewer mouse clicks—speeding up post-shoot workflows and saving countless hours of tedious, manual review time.Manual timecode entry
Jump to the exact frame you need without dragging the playhead
When frame-level precision matters, the new manual timecode entry field makes it easy to jump to an exact moment.
Type or paste any absolute timecode or relative value (like “+5”) to skip directly to the right frame. Especially useful for longer videos, technical reviews, or edit notes where timing is everything.Transcriptions and captions updates
Collaborate in more languages and bring your own caption files
Transcription now supports nine new languages, including Arabic, Hebrew, Indonesian, Turkish, Vietnamese, Polish, Greek, Czech, and Ukrainian. That brings the total to 27 supported languages.
At the same time, the new Captions Ingest feature lets you upload .srt or .vtt caption files created outside of Frame.io, preserving details like translated subtitles, precise dialogue, or sound effects.
Captions Ingest demo
Together, these updates make Frame.io even more versatile for teams working across regions, languages, and accessibility needs.Share improvements
Make secure sharing smoother and more inclusive
Now you can @-mention Share creators even if they haven’t commented yet, and they still maintain full control of visibility via Share settings.
We also improved how Shares handle non-ASCII passphrases, so you can now use smart quotes, emojis, symbols like €, and other UTF-8 characters without triggering access errors.What’s New panel (web app)
Stay in the loop without leaving your workspace
The new What’s New side panel keeps you informed with announcements, release notes, and other updates—all without navigating away from the web app. It’s a subtle way to stay up to date while keeping your head in the work.
Storage Connect: multiple read-only S3 buckets
Access everything you need without copying a single file
You can now connect one read/write S3 bucket and any number of additional read-only S3 buckets to Frame.io. Media from all connected buckets shows up in one interface, and we generate previews and proxies for viewing—but your originals stay untouched in their source buckets. Think of it like adding more hard drives to your creative brain, all viewable in one place.
Storage Connect is an Enterprise Prime feature that lets you connect your own AWS-S3 bucket directly to Frame.io. If you want to see how Storage Connect would work for your organization, one of our expert team members can walk you through a demo.iOS updates
Search smarter and upload from anywhere
iOS just got a few key enhancements.
You can now upload to Frame.io directly from other apps via the Share Extension. Also, global search now supports Status, Uploader, and Assignee fields.
We’ve also resolved bugs with image annotations and improved the reliability of uploads to make your mobile workflows smoother.Quality of life improvements
Small details, big difference
We added scrubbable thumbnails for multi-page docs, more helpful error messages for locked or unlinked accounts, better accuracy for exported timecodes, and new metadata filtering options.
Bug fixes
Squashing the glitches that slow you down
Across August and September, we resolved bugs related to caption duplication, flickering in the transcription panel, emoji errors in comments, closed caption visibility, viewer download links, drop frame handling, audio asset loading, and more.
All so things work the way you expect.
See the full fix list in the release notes →What’s next
Catch us next at Adobe MAX on Oct 28–30, where we’ll unveil even more powerful updates designed to make your workflows faster, smoother, and more creative. See you there.
- Already a user? Update to the latest version to start using all the new features.
- New to Frame.io? Sign up for free and see what’s possible.
- Wondering what we released previously? Check out the IBC release recap →
- Sep 9, 2025
- Parsed from source:Sep 9, 2025
- Detected by Releasebot:Jan 18, 2026
Own Your Creative Workflow: See What’s New at IBC 2025
Frame.io unveils at IBC 2025 a suite of connected workflow updates. New account level metadata, faster Share, stronger enterprise security, asset lifecycle controls, forensic watermarking and DRM, plus API extensions and transcription enhancements. These changes ship to enterprise users soon.
Powerful, connected workflows purpose-built for creative teams.
At IBC 2025, we’re unveiling new features that put even more control in your hands—organize assets with account-level metadata, automate creative workflows with APIs and low-code/no-code connectors, add captions in seconds, and share confidently with enterprise-grade security.
If you’re coming to IBC, swing by the Adobe booth #7.B35, Hall 7 for a live demo of everything we’ve just released.
Account-level metadata
Create metadata once, use across workspaces and projects
Use your custom metadata fields across your entire account.
Define custom metadata fields once and apply them across every project and workspace in your account. If you’re in a larger org or just an efficient power user, you’ll like the consistency in how you tag, search, and manage assets—and move faster by reusing your custom metadata across your entire account.
Available now to all new users and coming to existing users before the end of the year.
Share improvements
Create links faster without losing your place
Use the Quick Share modal for instant sharing.
Quick Share brings the Share flow into a simple on-page modal, so you don’t have to jump to a new screen. Select your assets, adjust the most common settings, and instantly copy the link or email it to recipients—all while staying in your project view.
This keeps you in the zone with fewer clicks, fewer missteps, and faster handoffs. Power users still get full control when needed—advanced branding and security settings remain available in the Share builder—but everyday sharing is now quicker and more intuitive.
Enterprise security
Industry-leading security trusted by Hollywood
Alongside new protections debuting at IBC 2025, we’re highlighting the industry-leading safeguards Enterprise teams rely on every day that are coming later this month to the latest version of Frame.io—controlling access with granular permissions, adding visible and invisible watermarking, and preventing screen capture. It’s all about sharing media with confidence using Frame.io.
Asset Lifecycle Management
Set automatic asset expiration dates
Set an expiration date for your assets.
When you’re managing multiple projects across a large team, media files can pile up fast—making it harder to keep workspaces organized and secure. Asset Lifecycle Management solves this by letting Enterprise admins set automated expiration dates for uploaded assets, so they’re deleted after a set period of time.
Enterprise admins can apply these policies at the account and workspace level and add exemptions at the project level.
Forensic Watermarking
Security at the pixel level
Forensic Watermarking security deters leaks.
Forensic Watermarking invisibly stamps each video with a unique signature that survives copies, exports, and even screen recordings. If something leaks, our team—with technology partner NAGRA—can trace the source and help you investigate, without changing how your editors view or share approved files. It works across viewing, sharing, downloading, and editing.
This feature is available for Enterprise Prime plan customers and some Enterprise customers on legacy plans. If you’re not sure which plan you’re on, contact your customer success manager.
Digital Rights Management
Prevent unauthorized viewing and sharing
Block screen grabs and unauthorized sharing.
Digital Rights Management (DRM) is enterprise-grade encryption that locks down playback so only authorized viewers can watch in supported browsers and Frame.io apps. Keys are handled behind the scenes, blocking screen grabs and unauthorized sharing. Editors with permissions can still access clean source files for real work.
This feature is available for Enterprise Prime plan customers and some Enterprise customers on legacy plans. If you’re not sure which plan you’re on, contact your customer success manager.
Interested in trying Frame.io Enterprise? Connect with an expert to get started →
API and extensibility
Creative workflows that work for you
Extend Frame.io’s capabilities with the public API and connectors.
Automate creative workflows and plug Frame.io into existing tools like Slack or Dropbox using our public API and development docs—or low-code/no-code connectors like Adobe Workfront Fusion, Zapier, and Make.
Transcription enhancements
Transcripts and captions for fast review and delivery
Speaker ID makes it easier to search and review transcripts.
Generate searchable transcripts from your footage. Identify speakers automatically, edit transcripts inline with instant caption updates, import .srt and .vtt files, and share videos with captions included.
Even more feature releases
See all the latest product updates and feature releases in our monthly release notes →
Frame.io fuels Adobe’s end-to-end video workflow
The connected platform for content, workflow, and collaboration
Adobe’s connected video platform is not just tools — but a workflow.
Frame.io plays a key role as the creative management layer for Adobe’s connected video platform—unifying ideation, production, post, and delivery into a single, connected ecosystem. So you can create faster, better content at scale.
Read more about how Frame.io and Camera to Cloud connect with Adobe Firefly, Adobe Firefly Creative Production, Premiere Pro, and After Effects to elevate your video production.
The most powerful version of Frame.io yet
We’re just getting started
These updates are part of ongoing innovation to help creative teams ship faster with more control—faster reviews, smarter organization, and flexible workflows that scale with your team.
Visit us at IBC from September 12–15 (Adobe booth #7.B35, Hall 7). If you can’t make it to IBC this year, request a virtual demo. And catch us soon after at Adobe MAX for even more news on what’s next.
If you haven’t updated to Version 4 yet, now’s the time to experience what’s possible. Update your Frame.io account to the latest version →
Or try out these new features with a free two-week trial of the Frame.io Team plan →
Want to see what we released last month? Check out July’s release recap →
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