All Customer.io Release Notes

Last updated: Sep 4, 2025

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Customer.io

September 2025

September 4, 2025 This release date was parsed from the original source when it was added (Sep 4, 2025). Original Source

  • Handle SMS replies from your audience

    Text messaging is a truly bi-directional channel. Often times you want your audience to reply to, and engage with, your messages using a keyword. Now you can handle these replies in Customer.io. With this release, you can automatically handle opt-out keywords like STOP and UNSUBSCRIBE without setting up a complicated webhook-based workflow. Now we handle these for you. You can also use SMS replies from your audience as campaign triggers. Now when people respond to messages, you can add them to segments, send them follow-up messages and so on. Docs

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Customer.io

Release Notes

September 2, 2025 This release date was parsed from the original source when it was added (Sep 2, 2025). Original Source

Customer.io now lets you pick Twilio WhatsApp templates and fill fields in campaigns instead of copy/pasting. You'll need to upgrade Twilio templates before the deadline.

  • Send WhatsApp messages with Twilio content templates

    This change makes us compliant with Twilio’s WhatsApp sending guidelines, and makes it easier to use your WhatsApp templates in Customer.io. If you already send WhatsApp messages, you’ll need to upgrade your current WhatsApp templates to content templates in Twilio before April 1st, 2025. Before this release, you had to copy/paste content from Twilio into Customer.io before you could send a WhatsApp message. Now, when you add a WhatsApp message to a campaign or broadcast, you can simply select your Twilio content template. We fetch the template and expose the fields you can fill in so you don’t have to leave Customer.io.

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Customer.io

Release Notes

September 1, 2025 This release date was parsed from the original source when it was added (Sep 1, 2025). Original Source

Campaigns can trigger on profile attributes (segments optional), with anonymous in‑app messages and AI segment building. Expo plugin now officially released.

  • Set up campaigns quicker with our new attribute or segment trigger

    You can now create campaigns by defining profile attribute conditions in the trigger. In the past, you had to create segments to trigger based on profile attributes, but now you only create segments when you need them. You can continue to define segment membership alongside attribute conditions for maximum flexibility. All campaigns that use our legacy segment trigger will continue to work as expected and you’ll be able to duplicate them. For new campaigns, you’ll use the new trigger. Note, the new trigger behaves differently than the legacy segment trigger in a few ways: filter conditions are now part of the trigger conditions, and you may need to add time-based conditions to ensure the right group of people trigger your campaigns at the correct time.

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Customer.io

Release Notes

August 28, 2025 This release date was parsed from the original source when it was added (Aug 28, 2025). Original Source

AI-driven insights and segmentation, improved in-app editors/messages, expanded channels & analytics, simpler tracking/A/B testing, and stronger privacy controls.

  • Get AI-powered insights from your in-app surveys

    In-app surveys can be a great way to collect feedback from your users, but it can be tough to analyze the results and determine your next steps. Our Analyze Survey feature uses AI to provide you with actionable insights from in-app surveys and other in-app messages that capture responses.

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