Hootsuite Release Notes

Threads Keyword Search lets you monitor public conversations around specific keywords on Threads, giving your team a fuller picture of how topics, campaigns, and brands are discussed on one of the fastest-growing social platforms.

The Cross Network Posts Table widget lets you compare post-level performance from multiple social profiles in a single, sortable view so you can identify what's working across your entire social presence.

Pinterest post-level metrics in Hootsuite Analytics now refresh for up to 90 days after publication, so your data stays aligned with what you see on the native platform.

Filter by Approver in Planner gives you instant visibility into your approval pipeline so you can identify which posts are waiting on specific people and resolve bottlenecks without manual effort.

We are adding VAI improvements to Hootsuite Inbox to give you precise control over which message types trigger automated responses

TikTok Hashtag Monitoring lets you track up to 50 brand hashtags so you can see the full conversation shaping your brand.

Advocates using the Hootsuite’s mobile Amplify app can now add their own notes and thoughts when they reshare a LinkedIn post, making their social updates feel more personal.

You can now browse, search, and attach multiple assets from Google Drive directly within Hootsuite.

Manage local brand reputation by responding to reviews directly within your social care workflow to ensure faster response times and a unified view of customer sentiment.

Accessing data from these new networks is simple through your standard Talkwalker Listening setup, without requiring you to log in or connect individual tokens for each new source.

Solving your biggest challenges with a new listening channel, integrated AI and smarter automations

Yeti Agent: Page aware answers lets you get instant, contextual AI answers by automatically recognizing the active topics and filters on your Talkwalker page, helping your team find critical insights much faster.

Edit Link Previews for X lets you customize the title and media for the links you share on X to ensure your posts look professional and drive higher engagement.

Global Search for Dashboards accelerates your team's time-to-insight by providing immediate, cross-account visibility and eliminating the manual friction of enterprise-scale reporting.

Hootsuite Planner enhancements reduce calendar friction: quote and reshare X and Facebook posts without leaving your schedule, and manage posts faster with a new card menu for editing, duplicating, and brainstorming