Instagram Platform Release Notes

Last updated: Apr 3, 2026

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  • Mar 30, 2026
    • Date parsed from source:
      Mar 30, 2026
    • First seen by Releasebot:
      Apr 3, 2026
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    Instagram Platform by Meta

    March 30, 2026

    Instagram Platform adds Creator Marketplace API upgrades for faster creator discovery, richer profile data, past partnership ads media, and new filters for growth, recent activity, and device type. It also expands Partnership Ads with username filtering and ad code generation.

    Creator Marketplace

    Applies to all versions.

    The Creator Marketplace API now includes several new capabilities for discovering and evaluating creators:

    • Rate limit increase: Account-level rate limits for the Discovery API have increased from 240 to 1,000 queries per user per hour, enabling faster, higher-volume creator search.
    • Profile picture URL: A new profile_picture_url field is available when querying creator profiles.
    • Past partnership ads media: You can now query a creator's historical partnership ads media that the creator owns.
    • New filters: Three new filtering options — follower growth (top growth in last 30 days), latest activity (recently posted creators), and device type (iOS/Android audience filtering).

    See Creator Marketplace API documentation for more information.

    Partnership Ads

    Applies to all versions.

    • Username filtering on ad permissions: The /{business-account-id}/branded_content_ad_permissions endpoint now supports filtering by creator_username, allowing you to search and retrieve ad permissions for a specific creator. See Account-Level Permissioning for more information.
    • Ad code generation: Creators can now generate partnership ad codes through the API, enabling automated workflows for branded content authorization. See Ad Codes for more information.
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  • Mar 13, 2026
    • Date parsed from source:
      Mar 13, 2026
    • First seen by Releasebot:
      Mar 14, 2026
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    Instagram Platform by Meta

    March 13, 2026

    Meta announces Instagram Direct Send API now supports attachment IDs for images, reducing timeouts and enabling reuse across recipients.

    The Instagram Direct Send API now supports sending the images with attachment IDs (in addition to image URLs) which resolves the problem of timeouts when uploading multiple large high-quality images from slow servers. You can use the attachment API to upload the images one at a time and reuse the attachment IDs to send the same image to multiple users. See the updated dev docs.

    Original source
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  • Feb 6, 2026
    • Date parsed from source:
      Feb 6, 2026
    • First seen by Releasebot:
      Feb 7, 2026
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    Instagram Platform by Meta

    February 6, 2026

    Added support for the enable_fb_login parameter in Instagram OAuth authorization requests. This allows developers to control whether the Facebook Login option is shown on the Instagram login page prior to authorization. The default value is true. See Business Login for Instagram for more information.

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  • January 2026
    • No date parsed from source.
    • First seen by Releasebot:
      Jan 18, 2026
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    Instagram Platform by Meta

    oEmbed Response Updates

    Applies to all versions

    The author_name, author_url, thumbnail_url, thumbnail_width, and thumbnail_height fields will be removed from the Facebook post, Facebook video, and Instagram post oEmbed response. The Facebook page post oEmbed endpoint will be deprecated. These changes will apply across all API versions on November 3, 2025.

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  • Dec 19, 2025
    • Date parsed from source:
      Dec 19, 2025
    • First seen by Releasebot:
      Jan 18, 2026
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    Instagram Platform by Meta

    December 19, 2025

    You can now upload and send PDF file attachment in Instagram Direct using Facebook Graph API for Instagram accounts linked with a Facebook page OR the Instagram API for Intagram-only accounts.

    Original source
  • Dec 12, 2025
    • Date parsed from source:
      Dec 12, 2025
    • First seen by Releasebot:
      Jan 18, 2026
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    Instagram Platform by Meta

    December 12, 2025

    Whats New

    The Instagram Messaging webhook now includes link sticker URLs when users reply to stories via direct message. A new link_sticker_url field has been added to the reply_to.story object in webhook payloads.

    This new field can be used to trigger different messaging automations based on Link Sticker URL in the story.

    Original source
  • Dec 3, 2025
    • Date parsed from source:
      Dec 3, 2025
    • First seen by Releasebot:
      Jan 18, 2026
    • Modified by Releasebot:
      Jan 29, 2026
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    Instagram Platform by Meta

    December 3, 2025

    Applies to all versions.

    Introducing Accept/Decline Collaboration Invites in Instagram API with Facebook Login on the IG User. The API provides the following capabilites:

    • Query all the IG Media(s) where the app user's Instagram user has been invited for collaboration
    • Accept/Decline a collaboration invite using media_id of the tagged IG Media

    Endpoints

    • GET //collaboration_invites
    • POST //collaboration_invites

    instagram_basic permission is required to access these endpoints.

    Original source
  • Nov 10, 2025
    • Date parsed from source:
      Nov 10, 2025
    • First seen by Releasebot:
      Jan 18, 2026
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    Instagram Platform by Meta

    November 10, 2025

    We now support an Instagram Professional account messaging itself.

    Original source
  • Nov 3, 2025
    • Date parsed from source:
      Nov 3, 2025
    • First seen by Releasebot:
      Jan 18, 2026
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    Instagram Platform by Meta

    November 3, 2025

    You can now send a collection of images in Instagram Direct. See the updated dev docs.

    November 3, 2025: Multi-image sending is a Beta feature that will be rolled out incrementally over a few weeks. While the feature is rolled out, some Instagram accounts may get an error response 2534068 to indicate that the feature is not yet available for that account.

    Original source
  • Oct 27, 2025
    • Date parsed from source:
      Oct 27, 2025
    • First seen by Releasebot:
      Jan 18, 2026
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    Instagram Platform by Meta

    October 27, 2025

    We are rolling out a change to add enhanced support for Instagram post shares in Instagram messaging webhooks.

    Original source
  • Sep 23, 2025
    • Date parsed from source:
      Sep 23, 2025
    • First seen by Releasebot:
      Jan 18, 2026
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    Instagram Platform by Meta

    September 23, 2025

    Businesses can now display typing indicators and mark_seen indicators in a conversation to let message recipients know that the business has seen and are processing their message, using Sender Actions.

    Original source
  • Sep 10, 2025
    • Date parsed from source:
      Sep 10, 2025
    • First seen by Releasebot:
      Jan 18, 2026
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    Instagram Platform by Meta

    Sept 10, 2025

    Applies to all versions. Introducing the new message_edit webhook subscription supporting both use cases of both Business Login for Instagram and Facebook Login for Business. Sample message_edit webhook can be found here.

    Original source
  • Jun 16, 2025
    • Date parsed from source:
      Jun 16, 2025
    • First seen by Releasebot:
      Jan 18, 2026
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    Instagram Platform by Meta

    June 16, 2025

    Applies to all versions

    Introducing the new view_count field on the IG Media endpoint. This field is only available using the Business Discovery API for Instagram Reels.

    Original source
  • Jun 14, 2025
    • Date parsed from source:
      Jun 14, 2025
    • First seen by Releasebot:
      Jan 18, 2026
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    Instagram Platform by Meta

    June 14, 2025

    Business Login for Instagram adds force_reauth to force reauthentication in the login flow, strengthening the mobile login experience. Deprecation targets enable_fb_login and force_authentication, signaling cleaner auth options.

    Business Login for Instagram

    Applies to all versions.

    Introducing the force_reauth parameter for Business Login for Instagram. When included in the login flow, this parameter fixes the broken login experience by forcing the app user to reauthenticate even if the user is already logged into Instagram.

    We recommend adding the force_reauth parameter to your app's Business Login for Instagram flow, especially if your app users log in on mobile devices.

    Deprecation

    Applies to all versions.

    The following parameters have been deprecated for Business Login for Instagram:

    • enable_fb_login
    • force_authentication
    Original source
  • Apr 8, 2025
    • Date parsed from source:
      Apr 8, 2025
    • First seen by Releasebot:
      Jan 18, 2026
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    Instagram Platform by Meta

    April 8, 2025

    Meta oEmbed Read Feature

    Applies to all versions.

    Introducing the new Meta oEmbed Read feature that is replacing the existing oEmbed Read feature. The current oEmbed Read feature will be deprecated on November 3, 2025.

    • Apps created after April 8, 2025 that implement oEmbed will use the new Meta oEmbed Read feature.
    • Existing apps that already use the current oEmbed Read feature will be automatically updated to the new Meta oEmbed Read feature by November 3, 2025.

    Read the oEmbed Updates blog post from Meta to learn more.

    Original source

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