Instagram Platform Release Notes

Last updated: Jan 18, 2026

  • January 2026
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    • Detected by Releasebot:
      Jan 18, 2026

    Instagram Platform by Meta

    oEmbed Response Updates

    Applies to all versions

    The author_name, author_url, thumbnail_url, thumbnail_width, and thumbnail_height fields will be removed from the Facebook post, Facebook video, and Instagram post oEmbed response. The Facebook page post oEmbed endpoint will be deprecated. These changes will apply across all API versions on November 3, 2025.

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  • Dec 19, 2025
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      Dec 19, 2025
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      Jan 18, 2026

    Instagram Platform by Meta

    December 19, 2025

    You can now upload and send PDF file attachment in Instagram Direct using Facebook Graph API for Instagram accounts linked with a Facebook page OR the Instagram API for Intagram-only accounts.

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  • Dec 12, 2025
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      Dec 12, 2025
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      Jan 18, 2026

    Instagram Platform by Meta

    December 12, 2025

    Whats New

    The Instagram Messaging webhook now includes link sticker URLs when users reply to stories via direct message. A new link_sticker_url field has been added to the reply_to.story object in webhook payloads.

    This new field can be used to trigger different messaging automations based on Link Sticker URL in the story.

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  • Dec 3, 2025
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      Dec 3, 2025
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      Jan 18, 2026

    Instagram Platform by Meta

    December 3, 2025

    Instagram API boosts collaboration with Accept/Decline Collaboration Invites endpoints and invites management. It adds new insights metrics like reels_skip_rate and crossposted_views, plus Facebook-specific views. Also enables Trial Reels in Content Publishing API via optional trial_params.

    Accept/Decline Collaboration Invites

    Applies to all versions.
    Introducing Accept/Decline Collaboration Invites in Instagram API with Facebook Login on the IG User. The API provides the following capabilites:

    • Query all the IG Media(s) where the app user's Instagram user has been invited for collaboration
    • Accept/Decline a collaboration invite using media_id of the tagged IG Media

    Endpoints

    • GET //collaboration_invites
    • POST //collaboration_invites
      instagram_basic permission is required to access these endpoints.

    Insights Metrics

    Applies to all versions.
    Introducing the following metrics fields for media insights:

    • reels_skip_rate
    • reposts

    Introducing the following metrics fields for user insights:

    • reposts
      Additional views metric for Reels crossposted to Facebook:
    • crossposted_views
    • facebook_views
      Currently, the IG Insights API only returns metrics native to Instagram. However, certain media type like Reels can be crossposted to Facebook, and the aggregation of the views on both platforms shows up on the native Instagram app. Now, crossposted_views returns the total number of views for reels that are crossposted to Facebook across both platforms. facebook_views returns the total number of views specifically from Facebook.
      This change does not affect the Business Discovery API. For media accessed via this API, view_count will continue to reflect only Instagram views and will not include aggregated crossposted views.

    Supporting Trial Reels in the Content Publishing API

    Applies to all versions.
    Introducing Trial Reels Support in Instagram API with Facebook Login and Instagram API with Instagram Login for the Content Publishing API.
    trial_params is optional and part of the create media endpoint. Users will be able to specify a Trial Reel configuration to create and publish Trial Reels directly from the Instagram API.

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  • Nov 10, 2025
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      Nov 10, 2025
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      Jan 18, 2026

    Instagram Platform by Meta

    November 10, 2025

    We now support an Instagram Professional account messaging itself.

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  • Nov 3, 2025
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      Nov 3, 2025
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      Jan 18, 2026

    Instagram Platform by Meta

    November 3, 2025

    You can now send a collection of images in Instagram Direct. See the updated dev docs.

    November 3, 2025: Multi-image sending is a Beta feature that will be rolled out incrementally over a few weeks. While the feature is rolled out, some Instagram accounts may get an error response 2534068 to indicate that the feature is not yet available for that account.

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  • Oct 27, 2025
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      Oct 27, 2025
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      Jan 18, 2026

    Instagram Platform by Meta

    October 27, 2025

    We are rolling out a change to add enhanced support for Instagram post shares in Instagram messaging webhooks.

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  • Sep 23, 2025
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      Sep 23, 2025
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      Jan 18, 2026

    Instagram Platform by Meta

    September 23, 2025

    Businesses can now display typing indicators and mark_seen indicators in a conversation to let message recipients know that the business has seen and are processing their message, using Sender Actions.

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  • Sep 10, 2025
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      Sep 10, 2025
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      Jan 18, 2026

    Instagram Platform by Meta

    Sept 10, 2025

    Applies to all versions. Introducing the new message_edit webhook subscription supporting both use cases of both Business Login for Instagram and Facebook Login for Business. Sample message_edit webhook can be found here.

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  • Jun 16, 2025
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      Jun 16, 2025
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      Jan 18, 2026

    Instagram Platform by Meta

    June 16, 2025

    Applies to all versions

    Introducing the new view_count field on the IG Media endpoint. This field is only available using the Business Discovery API for Instagram Reels.

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