Later Social Release Notes
Last updated: Mar 17, 2026
- Feb 18, 2026
- Date parsed from source:Feb 18, 2026
- First seen by Releasebot:Mar 17, 2026
Instagram Trial Reels
Later Social releases Instagram Trial Reels, allowing testing with non-followers to gather early engagement signals before wider posting.
Instagram Trial Reels now available in Later
Instagram Trial Reels are now available in Later. Instead of posting directly to your followers and hoping for the best, you can now test a Reel with non-followers first, getting real engagement signals before deciding whether to push it to your full audience.
It's a smarter way to experiment. Validate hooks and formats with a cold audience, double down on what's working, and protect your engagement rate from content that needs more work.
With over 2 billion people interacting with Reels every month, early performance signals matter. Trial Reels let you earn them before the stakes are high.
Original source Report a problem - Feb 4, 2026
- Date parsed from source:Feb 4, 2026
- First seen by Releasebot:Mar 17, 2026
Add Post Tags Directly in the Post Builder
Later Social releases in-post tagging in the post builder, letting users tag while drafting and scheduling for cleaner, contextual content.
Post tags can now be added directly in the post builder so you can organize your content in the moment, without having to go back and tag posts after the fact.
Tagging while scheduling means the context is fresh, nothing gets missed, and your data stays clean and consistent over time.
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- Jan 23, 2026
- Date parsed from source:Jan 23, 2026
- First seen by Releasebot:Mar 17, 2026
Edit Social Set Names in Later Social
Later Social releases the ability to rename Social Sets from Social Profiles settings, allowing labels like Personal Brand or Client Work with up to 25 characters.
Rename Social Sets from the Social Profiles settings
You can now rename your Social Sets directly from the Social Profiles settings page, so instead of "Social Set 1" and "Social Set 2," you can give each one a clear, meaningful name like "Personal Brand," "Client Work," or an individual creator's name.
It's a small change with a big impact if you're managing multiple clients or accounts.
Here's how it works
- Select the edit icon next to any Social Set name, type your new label (up to 25 characters), and save.
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